In machinery, a linchpin is a little piece of locking metal that, when inserted, holds parts or pieces together allowing them function as a whole.
In the post-industrial age, it’s someone who is not easily replaced, someone who creates art, someone who is indispensable. Seth Godin’s newest book, Linchpin: Are You Indispensable? is a visceral look at the post-industrial age and what it means for humans-as-machines.
Seth poignantly asks, “Are you indispensable, or just a cog in the machine?”
I had the opportunity to see Seth Godin live here in Salt Lake. He did an impromptu (thrown together in <23 days) appearance to promote his book and raise money for the earthquake victims in Haiti.
The event was simple—eat lunch, get a book, watch Seth present—but the message was profound.

Connect